Mass-media and Society

mass media communication

Mass media refers to a diverse array of media technologies that reach a large audience via mass communication.
mass medium any of the means of communication, as television or newspapers, that reach very large numbers of people.

Mass media is communication—whether written, broadcast, or spoken—that reaches a large audience. This includes television, radio, advertising, movies, the Internet, newspapers, magazines, and so forth.

Communication model

Types of mass media: Newspaper, radio, magazines, the Internet, and television. Influence of mass media: Mass media has influenced public opinion, education, popular culture, and the depiction of society.

Advantages and disadvantages of mass media

It educates people. ...
People get the latest news in a very short time. ...
People get to bring out their hidden talents. ...
Children's knowledge increases. ...
Radio is convenient as people do get short news and with a mobile phone one can access it.
Great in promoting mass consumer products.

One major characteristic of mass media is that the traffic flows in only one direction that is, from the material source to the consumers. The audience listens or reads but cannot give responses instantaneously. This may be so because the audience is far away from the source of the news.

What Is Mass Media?

Think about this for a second: whenever you want to hear your favorite song, watch your favorite show, or see the latest current events, where do you go? You more than likely turn on your television, radio, or computer. The source that the majority of the general public uses to get their news and information from is considered mass media.

Mass media means technology that is intended to reach a mass audience. It is the primary means of communication used to reach the vast majority of the general public. The most common platforms for mass media are newspapers, magazines, radio, television, and the Internet. The general public typically relies on the mass media to provide information regarding political issues, social issues, entertainment, and news in pop culture.

Types of Mass Media

The mass media has evolved significantly over time. Have you ever wondered how the latest news and information was communicated in the past? Well, before there was the Internet, television, or the radio, there was the newspaper. The newspaper was the original platform for mass media. For a long period of time, the public relied on writers and journalists for the local newspapers to provide them with the latest news in current events.

Centuries later, in the 1890s, came the invention of the radio. The radio would soon supersede the newspaper as the most pertinent source for mass media. Families would gather around the radio and listen to their favorite radio station programs to hear the latest news regarding politics, social issues, and entertainment.

What is mass media and society?
The SAGE International Encyclopedia of Mass Media and Society discusses media around the world in their varied forms—newspapers, magazines, radio, television, film, books, music, websites, social media, mobile media—and describes the role of each in both mirroring and shaping society.

What is the contribution to the mass communication to modern society

The internet, televisions, and newspapers are the main sources for finding out what's going around you. Society relies on mass communication for news and information about our daily lives, it reports the weather, current issues, the latest celebrity gossip and even start times for games.

Impect of mass media
The influence of mass media has an effect on many aspects of human life, which can include voting a certain way, individual views and beliefs, or skewing a person's knowledge of a specific topic due to being provided false information.